Marketing Manager vacancy

Marketing Manager at Hozelock Ltd

As the Marketing Manager your primary objective will be to evaluate, and maximise the market impact of identified Innovation projects; additionally you will be responsible for management of our £12m retail hose category.

The responsibilities involve the following:

1. In this role you will support the Innovation Process and improve our product development pipeline by working with cross functional teams to deliver priority innovation projects.
2. Search & conduct initial screening of concepts, conduct trade research, commission consumer research (qual. & quant.)  to effectively evaluate and refine concepts.
3. Develop effective design briefs to communicate product concepts to internal and external design teams
4. Use consumer research during the development process to further refine the developing products, and ensure the launch communications are highly motivating to the consumer, to maximize the year 1 success.
5. Brief consumer communication requirements to Product Manager to enable successful launch.
6. Brief Category Marketing Manager on POS requirements to enable successful launch.
7. All required inputs to the project team including : development of all packaging, Instruction leaflets, consumer leaflets, etc.
8. Launch support to Business Unit Controllers.
9. Responsibility for all analysis for the Hose category.
· Product Group Reviews
· Monthly sales analysis

Education / Qualifications:§ Degree Level§ French speaking very highly desirable
Experience:§ Good experience in Product Management§ Consumer Durables experience highly desirable
Special Skills:§ High degree of fluency with MS office essential§ COGNOS experience desirable
Key behavioural competencies:§  Self starting, team player with high attention to detail §  Creativity combined with high enthusiasm is highly desirable

This position is office based at Midpoint Park in Birmingham.

To apply, please send your CV with a covering letter explaining which role you are interested in to Closing date 2nd February 2011.

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